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Individual Ad’s Scheduling within Display Ads Campaign

If given the option, your advertisers can now customize the time slots for which each creative within a campaign is active.

Essentially, they can decide the Time of Day (ToD), Day of Week (DoW) and date range for which individual creatives within a campaign will be live.

Additionally-

• If they want the same creative to be live for another set of dates, the ad can be duplicated, along with the scheduled and then customized for the new date range. • Ad level report has been added to the performance summary, so that advertisers can assess impact of each creative based on Impressions, Clicks and CTR.

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