Dive into OSMOS API Hub to turbocharge your commerce media operations. Whether you're constructing a platform or fine-tuning your monetisation strategy, our APIs provide the fundamental tools you need for success. With OSMOS, you can have ads up and running in just two weeks, ensuring integrations in record time.
From the “Retailer Admin Portal” access the API tokens needed for staging and production. This is your gateway to OSMOS’s powerful APIs.
Configure
Use the intuitive UI provided by OSMOS Operating System or dive into retail your own UI via our API. Create and manage advertisers and campaigns effortlessly.
Launch
Now that your advertisers and campaigns are set up, it's time to start fetching ads using our Ad Server Auction APIs. Get ready to witness a new level of advertising efficiency.
Built For Scale
Our apps have been designed to handle retail media’s biggest challenges. We’ve scale tested to process:
15-20ms
P95 Latency at scale
2Bn
SKUs (Stock Keeping Units / day)
25Bn
Real-time ad auctions / month
50Bn
Shopper Events / month
250Bn
Decision Points / month
Campaigns API
Our Campaigns API is a robust toolbox comprising all the campaign management functionalities, perfectly suited for creating, updating and optimising an array of Display and Product Ads. Enabled audience, keyword and geo targeting possibilities this API is pivotal to your retail media journey.
Create Campaigns in Bulk
Seamlessly create multiple campaigns for your advertisers in the system with all the campaign setting in one API call
Update Campaign Settings
Update the campaign status, bids, budgets and duration for single or multiple campaigns
Fetch All Advertisers’ Campaigns
List all your campaigns using campaign fetch API directly from your advertiser portal at lightning speed
Reporting API
Our Reporting API enables customizable dashboards and reporting tools, offering a wealth of daily and aggregated data for your sponsored ad campaigns. It provides access to full funnel metrics, that can help you empower your advertisers to gain insights and measure campaign performance programmatically.
Campaign Analytics Bridge
Syncing the sponsored ads data with your existing BI / reporting tools
Filtered Data Transfer
It lets you fetch the data with filters on various attributes at any level - account, campaign and creatives / ad
Multiple Downloadable Formats
Lets you to download the data via files - excel, tsv & csv
Automate Reporting For Advertisers
Call our API periodically to automate reports for your advertisers
Ad Servers API
Our Ad Server API seamlessly connects your platform to our ad-serving system, streamlining the delivery of ads for your platform be it app or web. Inclusive of our Auctions API that can process 25Bn real-time ad auctions per month and Decision API that is scale tested to process upto 250Bn data points per month for enhancing ad bidding efficiency.
Fetch Ads in Desired Format
Fetch display ads for any format / dimension according to your native ad placement requirements
Context Based Ad Serving
You can pass the page context as part of the api to fetch the most relevant ad for the shopper which does not hamper your shopper experience (Category, keywords, filter context)
Ad Delivery Basis Auction Method
For product ads, our ad server will respond with most relevant ads by considering your preferred auction methods - 1st rate / price or 2nd price auction
Events API
The Events API captures and interprets valuable insights into shopper behaviour on your platform, providing a deep understanding of your audience's preferences. Scale tested to process upto 50Bn shopper events per month, Events API along with our Reporting API empowers you to optimize your retail media strategy and create more tailored and engaging user experiences.
Recommendations Based On Wishlist
Sending the shopper’s wishlist to the system to enhance the recommendation for the shopper
Attribution For Crucial Touchpoints
Sending the funnel information to enable attribution for product views, add to carts and purchases
Ad Interaction Records for Analytics
Record ad interactions like impressions, clicks and video plays using this API to show robust ad analytics using our reporting APIs
Advertiser API
The Advertiser API is your gateway to effortlessly create, update, and search for advertisers, streamlining the onboarding process with nuanced details. Simplify the management of advertiser data and access comprehensive information for more precise targeting as our tech supports 500k+ advertiser participation per month.
Advertiser Registration
Register your advertiser with attributes in a single API
Instant Advertiser Updates
Update advertiser attribute(s) in a realtime
Fetch Advertiser Details
Get list of advertisers or a specific advertiser in simple to use API
Catalog API
Our Catalog API streamlines the synchronization of your product inventory with the ad platform, simplifying the creation of sponsored product ads from an ever-updated catalog of promotable items. Scale tested to process upto 2Bn SKUs per day, this API also supports the Buy Box enablement.
Full Product Catalog Sync
Sync your entire product catalog via API in batched manner
Dynamic Product Detail Updates
Delta feed update to enable real time product updates like stock updating, price changes, offer changes etc.
Demarcation for Custom Pages
Products can be marked to make it available for custom pages like deals, offers page etc.
Billing API
The Billing API streamlines incentive management, integrates credit lines with invoices, and enables advertisers to maintain billing profiles for various advertising channels, all while delivering comprehensive financial reporting.
Multiple Billing Profiles
Separate billing profile per channel for better advertising budget management
Credit Line & Invoice Management
Credit line support with invoice & receipt generation
Purchase Order Management
RO/PO support for better marketing dollar spend management
Transaction Log
Get the real time transaction logs for each billing profile for better visibility
Audience API
The Audience API unlocks the potential of your first-party data for targeting purposes. You can use this API to craft pre-defined audience segments that can be made available for advertiser targeting, ensuring privacy and effectiveness in the advertising strategies.
Define Attributes Available For Targeting
Define your first party user attributes and start pushing audience data via simple to consume API
Pre-Defined Audience Cohorts
Pre-create audience cohort using first party data to allow cohort targeting for your advertisers
Upload Custom Audiences
Upload custom audience cohort via API to make it available for targeting
Build your own tech stack today.
Embark on your API Journey
We've dedicated our efforts to crafting the world's most robust yet user-friendly APIs, complemented by extensive documentation to make your journey into OSMOS API Hub seamless.